

Diamond Firms Increase Sales
New Diamond Organization Wants to Help Diamond Firms Increase Their Sales One of the most exciting developments for the global diamond and jewelry industry over the past year is the establishment of the Diamond Producers Association (DPA). The body, whose founding members are ALROSA, De Beers, Rio Tinto Diamonds, Dominion Diamond Corporation, Lucara Diamond Corporation, Petra Diamonds Ltd and Gem Diamonds Ltd, aim to boost consumer confidence in, and demand for, diamonds and